Blog Connects Business
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"Blogs will change your Business" BizBlog provides service to corporates interested in creating business blog. We give everything you need to create, promote and maintain a information and feature rich web 2.0 blog for corporates as well as small business enterprises.
on August 10th, 2011
“Web marketing is only for those who sell products online”
“Web marketing will give first page results”
“Marketing emails is a effective Web Marketing”
“All Traffic is a good traffic”
Believers of above myths, My dear dumbo’s, Never even bother to read further and feel bad.
WWW is “Winning Ways to Wealth” only for those who could extract the best of Web Marketing. Web marketing isn’t just about getting more visitors to your site. It is a holistic approach to taste business success through web. Scope for improvement is always possible, for real talented young minds, Web marketing is a safe heaven.
You identify better ways to find future customers, better ways to communicate and get along with existing customers. SMO – Social Marketing Officer, is very popular among many companies, They implement web marketing in big companies. Small and media enterprises cannot afford to have dedicated team/person, but certainly they can work with Web service providers like “Hexahost” to get their job done.
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on July 26th, 2011
Gone are the time where, kings did not have address because entire kingdom is own by him. The world we live today is own by Web King. This ever growing kingdom of “Web King” transformation is the anchor text behind few serious of blog posts in BizBlog.in
Our World Wide Web growth is beyond ones imagination, Even the inventor of WWW Tim berners-lee would not have estimated such a exponential growth. Main driving force behind this mammoth growth is the new age business potential came along with it. Today every bushiness needs a web site to offer best service, to innovate, to increase profit, to improve efficiency, to ease the burden etc. I can really list out 100 different advantages of having a web site for business. But what really transform a ordinary business web site to “The Best Business Web site”
Relevant formatted content showcased in a way a user like to see, in short “PRESENTATION”. In the era of wikipedians domination a business web site need not explain the common name for a product, instead explain what wiki does not have. For example,
A upcoming web hosting company like Hexahost with content “what is linux hosting?” “what is web hosting?” is useless, Instead “what can be hosted with hexahost?”, “How wordpress self hosting is better than blogger?”
I can site another example, A company which create water purifier can have content about “Best purifying Technologies” “How ground water consumption without purification can lead to health issues”
Remember readers, Showing the same content as that of wikipedia is not going to replace your URL in wikipedia’s search rank. This approach will degrade your web page. Only a better content than wikipedia can replace its place. New search code update in the name of PANDA is already showing some healthy results in de-ranking copy content providers. If you are one of those de-ranked website, your business value can be at stake.
Invest time and money in collecting relevant MOST IMPORTANTLY useful content. Every business cannot have manpower to do it. Promoting your business/product website over WWW is an art, only an expert can achieve targeted results in a short span of time. Engage with experts.
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on January 7th, 2011
Lack of Engagement with Readers
Blog posts are neither a web page to project product functionality not a FAQ page. Liveliness of the content is more important, blog should go through the entire life-cycle of the product. A communication strategy is needed before a business blog is launched. Communication strategies pinpoint major goals and the steps needed to achieve those.
Posts which carries more user interactions like
“We are glad to announce this feature, We are working towards improve it further share your experience”
Lack of Communication Strategy
A blog can serve various purposes. Lacking a main goal renders all effort worthless. Before the process begins, a company has to decide on the usage of the blog. Will it be used to create brand awareness? Is it needed for interaction with potential customers and partners? Decide what the blog will be all about.
How many posts will be published per week?
Idea behind each posts?
Lack of effectiveness Analysis
Result analysis is very vital to redefine your strategy. Better not to start rather than failing to analyze how are you doing? Effective analysis should cover various information like, who are all subscribed to your fee, their profile, location details, number of view etc. Business blogging site needs very effective analytical tool, with specific focus on blog after effects.
Business Blogging is not a complex mathematical equalization to solve. Blog expertise is not the only requirement, a qualified team is must to enjoy fruitful result.
Happy Blogging!
business blogging | No Comments »
on May 24th, 2010
Will 140character buzz work for you?
In terms of the benefits of Twitter cited by respondents, results vary, with nearly one-third (31%) saying that there are “tremendous opportunities” available, but half reporting that their companies are “open-minded but not fully convinced about the value to the business.” Some 7% say their organization feels that Twitter is over-hyped and a fad.
Is Blog works?
Nearly three-quarters of agencies (72%) say their clients are using corporate or brand blogs, but fewer than half of companies (47%) say they have blogs. Blog proven for better results not just for brand and also for sustainable traffic to your site, more information more visitor more is your brand spread.
Do you have Resources?
The biggest barrier to better social media engagement for companies surveyed is a lack of resources, with more than half of companies (54%) saying this is a significant problem, the report said. Nine out of 10 businesses (90%) say social media is taking up more time internally than a year ago.
What is appropriate? why this many difference in opinion?
If you come across any fixed budget solution from any Social Media (SM) Consulting companies beware, Digital marketing with social media needs unique strategy. Flat price flat products will not work out. Ask yourself what difference you want to bring in the existing system, How far social media can help? engage with experts.
on January 7th, 2010
Total number of individual users accessed any one of the 300 odd social networking sites is 300 Million. This number is expected to touch 500 Million in 2010. More and more user driven content and supportive frame works are the main reasons for this massive numbers. Facebook has been driving hard to pull more number of people and companies to use their platform for applications. Open APIs are interconnecting lot of these social networking sites, Gone are the days were software was a standalone desktop functional utilities. Social networking websites created using web2.0, an approach of interaction, an approach of share and explore are bringing more and more people to online world. Today micro blogging site twitter has been used in every weblog, FB, and other sites. Corporates understand the potential of business blogging and social networking sites importance in spreading their brand and keeping their brand identity as well.
In an interesting video clip, ET news have projected the rise of SNS. They propagate BIZBLOG’s the base idea of exploring SNS as a branding medium for companies.
on October 23rd, 2009
Having a web identity in the form of domain name and few pages like about us, our services, product, contact us is only the first step. A web site on your brand name, email ID for your organization are must for any organization in this technology era. Winning in web 2.0 is some thing more than that. Winning in web 2.0 is about winning business through web medium, and winning customer confidence through web medium. Gone are the days were single own website is called as web investment and web strategy. You need not invest millions to see results, few investments as part of business development cost is good enough, because right web 2.0 strategy will fetch calculated controlled result as against un controlled traditional branding exercise.
If you want to your business to shine in any of the following area you need to define a proper web 2.0 strategy,
Web 2.0 enabled internet community does more of inter personnel communication through social medium. Community driven approach connects tie them together. Web sites like Facebook, Orkut, You tube, allow them to share what they believe, and feel ?
A well defined web strategy for business should have common medium to reach all those areas. Business blogging is one such common medium. organizations which use blogs have discovered this potential, Blogs helps in sharing your product/service updates, views and recommendations. Experts like BizBlog can help you in defining the content to increase the attitude of sharing among visitors. Business blogs have the potential to be a active online PR. Business blogs will help you to understand the feel of real time users. When you define business strategy understand the analytics of web 2.0 and its base.
Happy Blogging!
business blogging | 3 Comments »
on October 10th, 2009
Best evidence to my blog posts on web 2.0 benefits and necessity is Mckinsey & company’s research report on web 2.0 Business benefits. Users of web 2.0 are paid of well with incremental benefits. It improves interaction with employees, customers, and suppliers. Increased participation between employees, leading to conversation were reiterated again and again in the study report. One intereseting fact from the survey is corporates are predominantly benefited by weblogs/blogs and RSS feeds. Business blogs helps with fresh post on product/service/benefits to targeted audience. Investment involved in business blogging platform is too less compared to any other web 2.0 tools, but the benefits are high.
Read the complete report and understand by yourself.Web 2.0 Business Benefits
Key Takeaways are,
More number of companies have decided to increment their investment clearly states where this industry is heading too. Bizblog is well placed to utilize this congenial environment. We are ready to help you in every possible way.
on September 20th, 2009
Engineering approach to website design is the first and foremost step in business blogging. Blog sites will hold more of user interaction and information exchange. Only a proper design template can fetch desired result. Engineering approach largely differ from traditional approach in terms of tolls, utilities, web widgets, social bookmarking, and ease of interaction. Thorough understanding of available weblog platforms and their specialty is must to decide right platform.
First step: Choosing a weblog platform
for example,
Choosing a domain name – Select a meaningful domain name by analyzing the targeted audience and keywords. A detailed approach is explained in Hexahost official blog
Allow the designer to choose or modify existing templates for chosen platform. Bring the best out of designers, highlight your uniqueness. Define a proper interface for your actual website to talk to blog site and blog site to your actual website.
Choose appropriate plug-ins and widgets – Not every plug-in is good. Every plug-in should not be used in every blog site. Choose the one which will provide the best way to promote your brand.
Define a proper layout for email news letter and RSS feeds – Sharing creates readership. Feeds are the way to do it.
Business blogging is the key aspect of online branding. Let the expert do the best for you. BizBlog has the potential and expert team to do this for you. Happy Blogging!
business blogging | 1 Comment »
on September 7th, 2009
Search Engine Optimization and Blogs together contribute in many ways to ones success in online world. First one helps you to attract search engines second one feeds with fresh contents. A blog is a website with short/large contents with or without images arranged in chronological order. Once configured properly with experienced experts, a blog is easy to publish as you don’t need any HTML / web coding skills. Blogs have a fill-in-the-blank interface where you enter your content. Then you click a “Publish” button and presto, your new content is automatically converted into HTML code and published to a viewable page — in a matter of seconds. Better listing in search engine is largely depends upon quality and freshness of the contents.
1. Fresh Content - Weblog by means of fresh posts on day today basis contributes in freshness and quality. Search engines don’t understand images or flash or java script presentation they simply understand characters, symbols and texts. Blogs by means of posts generates large amount of text contents.
2. Simple to Crawl - Most weblog platforms like WordPress, movabletype, nucleus, blogger offers uncomplicated URL structure which helps SE to crawl faster and better. More number of links attracts more crawling in your website. Blogs are a significant source to generate more number of fresh incoming links to your site. People like to share what they like. Blog posts helps you to write people friendly content without affecting your business interest.
3. Get involved community building - Inherent attributes oh blog comments, track-backs leads to conversation and hence community building. Loyal blog readers increase post visibility by getting in to conversation with one another. Getting people involved is a the best online branding. Word of comments works well on branding.
business blogging | 9 Comments »
on September 3rd, 2009
Social media is the latest communication media to create big revolutions. Fast information spread, conversation based communication, individual expressions, individual feel are the core distinguishing factors of social media. In his speech about how social media can make history, clay shirk explains few recent incidents of Twitter, facebook like social medias role in creating history and revolution. If business engage themselves actively in social media no doubt, branding will have new dimension. Social media as a platform helps people to express any message they have in any form to the world. Twitter helps in short messaging, Face book helps with links, videos, images and closed loop interaction, Youtube kind of services helps in creating video interaction. Lets be part of social media and be business winners.
About shirky, Clay Shirky’s consulting focuses on the rising usefulness of decentralized technologies such as peer-to-peer, wireless networks, social software and open-source development. New technologies are enabling new kinds of cooperative structures to flourish as a way of getting things done in business, science, the arts and elsewhere, as an alternative to centralized and institutional structures, which he sees as self-limiting. In his writings and speeches he has argued that “a group is its own worst enemy.” His clients have included Nokia, the Library of Congress and the BBC. Shirky is an adjunct professor in New York University’s graduate Interactive Telecommunications Program, where he teaches course named “Social Weather.”
business blogging | 2 Comments »