Blog Connects Business
/images/blank.gif){kind=spacer}
"Blogs will change your Business" BizBlog provides service to corporates interested in creating business blog. We give everything you need to create, promote and maintain a information and feature rich web 2.0 blog for corporates as well as small business enterprises.
on May 24th, 2010
Majority of the companies want to increase their social media budget for better valuable results. What is so special in social media for this increments in budget at a time when corporate finding it tough to manage balance sheets. The research found that an overwhelming majority of companies (86%) surveyed plan to spend more money on social media in 2010, and a further 13% are planning to keep the same level of budget. The research also found that many companies are experimenting with social media without yet reaping any measurable benefits. Only one-fourth of companies say that they have gained “real, tangible value” from social media, whereas 60% say that they have gained “some benefit but nothing concrete.”
Will 140character buzz work for you?
In terms of the benefits of Twitter cited by respondents, results vary, with nearly one-third (31%) saying that there are “tremendous opportunities” available, but half reporting that their companies are “open-minded but not fully convinced about the value to the business.” Some 7% say their organization feels that Twitter is over-hyped and a fad.
Is Blog works?
Nearly three-quarters of agencies (72%) say their clients are using corporate or brand blogs, but fewer than half of companies (47%) say they have blogs. Blog proven for better results not just for brand and also for sustainable traffic to your site, more information more visitor more is your brand spread.
Do you have Resources?
The biggest barrier to better social media engagement for companies surveyed is a lack of resources, with more than half of companies (54%) saying this is a significant problem, the report said. Nine out of 10 businesses (90%) say social media is taking up more time internally than a year ago.
What is appropriate? why this many difference in opinion?
If you come across any fixed budget solution from any Social Media (SM) Consulting companies beware, Digital marketing with social media needs unique strategy. Flat price flat products will not work out. Ask yourself what difference you want to bring in the existing system, How far social media can help? engage with experts.
on January 7th, 2010
Total number of individual users accessed any one of the 300 odd social networking sites is 300 Million. This number is expected to touch 500 Million in 2010. More and more user driven content and supportive frame works are the main reasons for this massive numbers. Facebook has been driving hard to pull more number of people and companies to use their platform for applications. Open APIs are interconnecting lot of these social networking sites, Gone are the days were software was a standalone desktop functional utilities. Social networking websites created using web2.0, an approach of interaction, an approach of share and explore are bringing more and more people to online world. Today micro blogging site twitter has been used in every weblog, FB, and other sites. Corporates understand the potential of business blogging and social networking sites importance in spreading their brand and keeping their brand identity as well.
In an interesting video clip, ET news have projected the rise of SNS. They propagate BIZBLOG’s the base idea of exploring SNS as a branding medium for companies.
on October 23rd, 2009
Having a web identity in the form of domain name and few pages like about us, our services, product, contact us is only the first step. A web site on your brand name, email ID for your organization are must for any organization in this technology era. Winning in web 2.0 is some thing more than that. Winning in web 2.0 is about winning business through web medium, and winning customer confidence through web medium. Gone are the days were single own website is called as web investment and web strategy. You need not invest millions to see results, few investments as part of business development cost is good enough, because right web 2.0 strategy will fetch calculated controlled result as against un controlled traditional branding exercise.
If you want to your business to shine in any of the following area you need to define a proper web 2.0 strategy,
Web 2.0 enabled internet community does more of inter personnel communication through social medium. Community driven approach connects tie them together. Web sites like Facebook, Orkut, You tube, allow them to share what they believe, and feel ?
A well defined web strategy for business should have common medium to reach all those areas. Business blogging is one such common medium. organizations which use blogs have discovered this potential, Blogs helps in sharing your product/service updates, views and recommendations. Experts like BizBlog can help you in defining the content to increase the attitude of sharing among visitors. Business blogs have the potential to be a active online PR. Business blogs will help you to understand the feel of real time users. When you define business strategy understand the analytics of web 2.0 and its base.
Happy Blogging!
business blogging | 2 Comments »
on October 10th, 2009
Best evidence to my blog posts on web 2.0 benefits and necessity is Mckinsey & company’s research report on web 2.0 Business benefits. Users of web 2.0 are paid of well with incremental benefits. It improves interaction with employees, customers, and suppliers. Increased participation between employees, leading to conversation were reiterated again and again in the study report. One intereseting fact from the survey is corporates are predominantly benefited by weblogs/blogs and RSS feeds. Business blogs helps with fresh post on product/service/benefits to targeted audience. Investment involved in business blogging platform is too less compared to any other web 2.0 tools, but the benefits are high.
Read the complete report and understand by yourself.Web 2.0 Business Benefits
Key Takeaways are,
More number of companies have decided to increment their investment clearly states where this industry is heading too. Bizblog is well placed to utilize this congenial environment. We are ready to help you in every possible way.
on September 20th, 2009
Engineering approach to website design is the first and foremost step in business blogging. Blog sites will hold more of user interaction and information exchange. Only a proper design template can fetch desired result. Engineering approach largely differ from traditional approach in terms of tolls, utilities, web widgets, social bookmarking, and ease of interaction. Thorough understanding of available weblog platforms and their specialty is must to decide right platform.
First step: Choosing a weblog platform
for example,
Choosing a domain name – Select a meaningful domain name by analyzing the targeted audience and keywords. A detailed approach is explained in Hexahost official blog
Allow the designer to choose or modify existing templates for chosen platform. Bring the best out of designers, highlight your uniqueness. Define a proper interface for your actual website to talk to blog site and blog site to your actual website.
Choose appropriate plug-ins and widgets – Not every plug-in is good. Every plug-in should not be used in every blog site. Choose the one which will provide the best way to promote your brand.
Define a proper layout for email news letter and RSS feeds – Sharing creates readership. Feeds are the way to do it.
Business blogging is the key aspect of online branding. Let the expert do the best for you. BizBlog has the potential and expert team to do this for you. Happy Blogging!
business blogging | 1 Comment »
on September 7th, 2009
Search Engine Optimization and Blogs together contribute in many ways to ones success in online world. First one helps you to attract search engines second one feeds with fresh contents. A blog is a website with short/large contents with or without images arranged in chronological order. Once configured properly with experienced experts, a blog is easy to publish as you don’t need any HTML / web coding skills. Blogs have a fill-in-the-blank interface where you enter your content. Then you click a “Publish” button and presto, your new content is automatically converted into HTML code and published to a viewable page — in a matter of seconds. Better listing in search engine is largely depends upon quality and freshness of the contents.
1. Fresh Content - Weblog by means of fresh posts on day today basis contributes in freshness and quality. Search engines don’t understand images or flash or java script presentation they simply understand characters, symbols and texts. Blogs by means of posts generates large amount of text contents.
2. Simple to Crawl - Most weblog platforms like Wordpress, movabletype, nucleus, blogger offers uncomplicated URL structure which helps SE to crawl faster and better. More number of links attracts more crawling in your website. Blogs are a significant source to generate more number of fresh incoming links to your site. People like to share what they like. Blog posts helps you to write people friendly content without affecting your business interest.
3. Get involved community building - Inherent attributes oh blog comments, track-backs leads to conversation and hence community building. Loyal blog readers increase post visibility by getting in to conversation with one another. Getting people involved is a the best online branding. Word of comments works well on branding.
business blogging | 7 Comments »
on September 3rd, 2009
Social media is the latest communication media to create big revolutions. Fast information spread, conversation based communication, individual expressions, individual feel are the core distinguishing factors of social media. In his speech about how social media can make history, clay shirk explains few recent incidents of Twitter, facebook like social medias role in creating history and revolution. If business engage themselves actively in social media no doubt, branding will have new dimension. Social media as a platform helps people to express any message they have in any form to the world. Twitter helps in short messaging, Face book helps with links, videos, images and closed loop interaction, Youtube kind of services helps in creating video interaction. Lets be part of social media and be business winners.
About shirky, Clay Shirky’s consulting focuses on the rising usefulness of decentralized technologies such as peer-to-peer, wireless networks, social software and open-source development. New technologies are enabling new kinds of cooperative structures to flourish as a way of getting things done in business, science, the arts and elsewhere, as an alternative to centralized and institutional structures, which he sees as self-limiting. In his writings and speeches he has argued that “a group is its own worst enemy.” His clients have included Nokia, the Library of Congress and the BBC. Shirky is an adjunct professor in New York University’s graduate Interactive Telecommunications Program, where he teaches course named “Social Weather.”
business blogging | 2 Comments »
on August 18th, 2009
Social Media marketing is also called as social influence marketing. Twitter has proved to be the best place to spread word of mouth marketing and hence social influence marketing. There are numerous techniques and strategies exist to taste the essence of success in Twitter. First and foremost, it’s important to note that Twitter is not a blatant sales and self-promotional tool. Social networking on Twitter is a long-term strategy in which you must bring value to the community by publishing and sharing relevant information. Influence people by providing useful information to the community. Beauty of community is it allows you to grow exponentially. Every seed you plant if done properly will have desired result for sure in social media.
Micro blogging site Twitter attracted 21.2 million U.S. visitors in July, according to Internet research firm ComScore Inc., up from 783,000 visitors a year earlier. Facebook’s U.S. traffic more than doubled, to 87.7 million visitors, over the same 12-month period. Yet only 26 percent of companies use social media such as Twitter and Facebook for corporate purposes, although 70 percent plan to jump in, according to a new survey by Minneapolis-based communications firm Russell Herder and Ethos Business Law.
Twitter is a social networking and micro-blogging site that allows users to send and read other users’ short updates. Twitter is another great way to reach consumer with discount offers or personally reach out to journalists with the latest news about your technology.
on August 14th, 2009
A web2.0 tool to enhance corporate’s communication to employees, to customers, in order to share expert knowledge, Business Blog, works better for online branding. A community driven approach has always worked for business, since crowd sourcing is the integral part of blogging. It helps to improve employee and employer relation, Seller to buyer, producer to customer and Business to business relation.
Business blogs are the best online branding platform. Blogs are an excellent method to share a company’s expertise, build additional web traffic, and connect with potential customers. They offer best ways to generate new contents on targeted keywords, Helps on Search engine sourcing.
you cannot afford to close your eyes to them, because they’re simply the most explosive outbreak in the information world since the Internet itself. And they’re going to shake up just about every business.Irrespective of type of business you do, blogs are a phenomenon that you cannot ignore, postpone, or delegate. Given the changes barreling down upon us, blogs are not a business elective.
Blogging is all about sharing an inviting people to participate. As long as you keep positive energy in your posts, crowd sourcing increases exponentially. Hiring an expert to define the strategy, defining ways to attract customers, defining ways to keep up brand image has showed good results to many Fortune 500 companies. Irrespective of the type of product you offer, blogs will trggger success and bizblog is eager to travel in phase with you.
business blogging | 1 Comment »
on August 9th, 2009
Blogs share major portion of online conversation. They offer fresh content and allow others to post comments and provide feedback. Blog readers are savvy, vocal, and create buzz, which is populated by intelligent, technical experts. Popular blogs have thousands of visitors a day, and it’s imperative to identify the blogs which are expressing views about your technology or products. Blogs don’t just stay with crowd sourcing, They offer best ways to have fresh contents on targeted keyword works on Better listing.
If you don’t engage in social media platforms like blogs, your competition will. Online conversations are taking
place with or without you. If you’re not part of the conversation, and are not reading and commenting on blogs about your technology, then you’re letting others answer questions and provide information, whether it’s accurate or not. Even worse, you may be leaving it up to your competition to jump in to become the resource for the community.
Blogs are another way to offer story ideas and industry insight to journalists. They’re much more current than websites, which offer static content versus fresh information that’s updated daily. New information that’s relevant and conveys authority captures people’s attention. Journalists often go back to compelling blogs, to look for trends and stories and see what’s new.
Company blogs are quickly becoming the norm rather than the exception. The reason is quite simple: most companies that have them see results. They draw in journalists, analysts, customers, as well as other bloggers. It’s another way to use Social media to your company’s advantage.
business blogging | No Comments »